Marie-Charlotte Pezé

Project Manager • Content Strategist • SEO Specialist 

Writer • Editor • Photographer

At a glance

    The essentials

    • I have 26 years of experience managing projects, teams, and horrendously tight budgets and deadlines
    • I’ve been working in the publishing industry (print and online) for 2 decades, as a writer, editor, photographer, managing editor, content strategist, and editor in chief
    • I am an expert SEO, SXO, AEO, GEO, and data specialist
    • I need to give my skills a purpose: delivering information, protecting social and human rights, promoting sustainability and environmental responsibility.

    Experience

    Expatica

    I spent 8 years as the Editor in Chief at Expatica, the online expat relocation Bible.

    I managed the staff + freelance editorial team, devised SEO, content, IT, and even sales strategies, and thoroughly annoyed the developers.

    One of my proudest accomplishments is writing our mission statement and defining our higher goals with director Mark Welling, to use our platform to promote human rights and sustainability.

    Souffrance & Travail

    I am the Editor in Chief of Souffrance et Travail, the authority on burnout and workplace harassment in France. This adventure started in 2009, when I coded V1 in notepad and called myself a webmaster.

    It is now technically way beyond my comprehension, but I am still responsible for writing, editing, and publishing most of its static content.

    As a member of the board of directors I also get to explain SEO practices to a bunch of doctors who have no idea what I’m talking about.

    WordCamp

    After 20 years using WordPress, I gave a presentation on my Content and SEO Strategies at WordCamp EU 2025 in Basel: Content Strategies that Make Everybody Happy.

    The lecture focused on how to fulfil the new metric requirements of Google’s Helpful Content and AI Overview updates. 

    In November 2025, I will repeat the experience at the WordPress Tech Congress in Valencia, with a talk more focused on the consequences of AI and AI search on our industry.

    WCEU 2025 logo

    About me

    The telenovella version

    It’s funny to see how much we are a continuation of our childhood selves. I wrote my first short story back when I believed my cat could read; and my Fisher Price camera died of abuse when I was 10.

    I studied history and political sciences, but I had an itch for wider horizons (I blame our family holidays spent roaming the world in a beat-up van), so I dropped out of university when I was 20 and moved to New York where I dedicated 10 happy years to filmmaking.

    After returning to Europe, I felt ready for my lifelong aspirations to either inform people or help effect change. I knew that journalism is slowly agonizing, lying on the sidewalk with its arms in a cross; and that the non-profit world is more nepotic and incestuous than Game of Thrones. But it is what I love, and I am terribly stubborn.

    I sharpened my pen on piles of websites, newspapers, and magazines, where I contributed as a writer, editor, and photographer before growing into my Editor in Chief pants.

    But we can’t escape ourselves, and the truth is, my greatest skill is probably keeping stuff organized and moving forward. More than an editor in chief or project manager, I feel like an engineer, who lovingly designs and assembles all the moving parts, and won’t rest until they run perfectly.

    Marie-Charlotte Pezé portrait

    so that I don’t feel like I spent ages
    building my profile for nothing.